Commercial Account Marketing - Japan

What you will be doing

The overall goal is to help Insightec customers grow the number of treated patients in order to reach business profitability

Specific goals:

Achieve annual goals of disposable products.
Get agreement with service maintenance yearly.
Increase the number of treated patients (Parkinson Disease and Essential Tremor).
Develop cooperative hospitals to refer patients to Insightec sites
Act as Insightec customer key contact and coordinate Insightec team activities
Increase pipelines with KOL to achieve CAM goals
Execute marketing activities to achieve CAM goals
Execute other marketing activities (Academic society meetings, collaterals etc.) as required.

Specific actions:

Manage MRgFUS treatment of Insightec sites as a representative of Insightec .
Plan and execute hospital marketing tools (dedicated web site, social media, PR...), focusing on patients and referring physicians
Embed deep in customer environment (internal and external business partners and stakeholders) and integrate deep into their operations to become a trusted advisor with ability to influence actions
Develop sustainable business models with/for customers
Develop and share best practices with internal partners
Develop and grow mutually beneficial customer relationships within and beyond the treatment team, including, but not limited to physicians, nurses and technicians, clinical and hospital administrators and staff

What you have

Scientific (BA, MA) is an advantage.
Good communication skills with stakeholders (Chair of department, administrator, treating physicians, marketing, care coordinator, billing department )
Project management skills and execution skills with self-motivation and accountability
Critical thinking, ability to problem solve & creatively bring solutions to customer
Communication skills with INSIGHTEC Japan, APAC and global marketing
Positive and logical thinking.
Good English speaking and writing is an advantage
Estimated annual travel – at least 60% of the work time.

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Commercial Account Marketing - Japan

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