As a Senior Data Analyst in the Upstream Marketing team, you will conduct market analysis for Insightec’s product lines and the overall profitability and efficiency of the business. In addition, you will develop, monitor and report on strategic data metrics, updates to the competitive landscape, ensure product business data needs are met and provide recommendations to the product management leadership to support data driven decision-making.
Market Analysis – Lead market analysis tasks including Health Economics and market value, Patient population, TAM/SAM, regional trends and market size
Product Financial Models - Assist in developing the product financial models (Pricing, Target cost, Projected Revenues, Profitability analysis, ROI models etc.)
Forecasting - Build business forecasting models (Market entry assumptions, Procedures growth, Install base growth, Utilization)
Data-driven decision making - Conduct product and market strategy related comparative analysis, to support leadership decision making
Product Development – Feed the existing/new product development plans with data-supported insights, based on technical data mining, product performance analysis and quantitative insights from user feedback
Market Segmentation/ Targeting - Analyze data from the marketplace to support the sales strategies including hospital procedures volume, hospitals financials, patient and physician data, regional market trends etc.
Other duties as assigned
Skills and Experience:
BA or BS degree in Business, Marketing, Analytics, Math or Statistics; MBA or relevant Masters-level degree preferred
3+ years of experience in performance of marketing analytics or similar function
Strong proficiency in Microsoft Excel (formulas, pivot tables, macros, etc.)
Proficiency and accuracy in producing reporting, data analysis & sales/marketing presentations
Ability to tell the story presented by the data in a clear and concise manner
Demonstrated ability to work as a team player in a dynamic environment
Excellent written and verbal communication skills in English
The information on this website is not intended to be a substitute for professional medical advice. Always discuss treatment options and treatment outcomes with your physician or other qualified health provider.
Oops! We could not locate your form.
You are leaving the Insightec Global website. Please note that some products on the Insightec US site are not approved for use in outside the US and indications for use of approved products may be different from region to region.
You are leaving the Insightec Global website. Please note that some products on the Insightec Japan site are not approved for use in outside Japan and indications for use of approved products may be different from region to region.